Table of Contents
Vol 9, No 2 (2015)
Editorial
| Editorial | ||
| P. G. Vijairaghavan | ||
| Vol 9, No 2 (2015), Pagination: 3-3 | ||
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Abstract Views: 424 | PDF Views: 161 | |
Research and Academic Papers
| Antecedents of Elaboration Extent for Cause Related Marketing | ||
| Neela Mani Kanta Kota, P. Srivalli | ||
| Vol 9, No 2 (2015), Pagination: 4-15 | ||
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Abstract Views: 487 | PDF Views: 205 | |
| Estimation of Commercial Bank's Efficiency through Data Envelopment Analysis | ||
| Ashish Varma | ||
| Vol 9, No 2 (2015), Pagination: 16-21 | ||
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Abstract Views: 410 | PDF Views: 210 | |
| Operational Scenario of Scheduled Commercial Banks in the North-East and Rest of India | ||
| G. P. Bhandari | ||
| Vol 9, No 2 (2015), Pagination: 22-34 | ||
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Abstract Views: 462 | PDF Views: 188 | |
| Perception of Trust and Value in Banking Sector | ||
| Vinita Kaura, Meena Rani | ||
| Vol 9, No 2 (2015), Pagination: 35-41 | ||
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Abstract Views: 416 | PDF Views: 183 | |
| Alarming Attrition Trend in India: A Cause of Concern | ||
| D. B. Rane | ||
| Vol 9, No 2 (2015), Pagination: 42-51 | ||
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Abstract Views: 547 | PDF Views: 207 | |
| Service Quality in Healthcare Sector in North and South Zones of Gujarat | ||
| Darshana Dave, Rina Dave | ||
| Vol 9, No 2 (2015), Pagination: 52-64 | ||
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Abstract Views: 478 | PDF Views: 196 | |
Book Review
| Extraordinary Leadership in Australia and New Zealand: the Five Practices that Create Great Workplaces | ||
| M. S. Rao | ||
| Vol 9, No 2 (2015), Pagination: 65-68 | ||
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Abstract Views: 458 | PDF Views: 208 | |