The Influence of Television on Primary School Boys in Rural and Urban Area:A Sociological Study

The present study was aimed to examine the influence of television on primary school boys in rural and urban areas. The sample for the study was 100 (50rural viewers & 5 Ourban viewers) selected primary schoolboys of 9 to 12 years of age, which were randomly selected from Bhiwani district of Haryana state. Questionnaire was used for the influence of television on primary school boys in rural and urban area. The data was analyzed by applying frequency, percentages and chi-square. The results showed majority of the respondents were connected to cable in urban area while most of the rural respondent had not cable connection. Majority of the respondents visit friend's house on social occasion that was influenced by T.V. on social aspect of human behavior. It was noticed that rural parents were watching more television as compared to urban parents. Majority of rural respondents do not play the games in comparison to urban respondents. Most of the rural and urban respondents always played more while not watching television, agreed that television viewing never affected their relationship with their friends, always think of television programmes during study time, felt that television viewing as great barrier to pursue their hobbies, realized that cable channel cause culture, moral and ethical invasion. On the other hand most of the students felt that television advertisements create awareness about new product.