Table of Contents
Vol 6, No 3 (2017)
Open Access
Subscription Access
Articles
| Role of Retail Store Attributes on Store and Customer Engagement in Food Industry | ||
| Sonia Choudhary, Tisha Singh | ||
| Vol 6, No 3 (2017), Pagination: 1-10 | ||
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Abstract Views: 477 | PDF Views: 0 | |
| QR Codes in Marketing:An Empirical Study on Awareness and Opinions Regarding QR Code Usage Among Young Indian Adults | ||
| Shivaratri Chandramouli Rajaiah | ||
| Vol 6, No 3 (2017), Pagination: 11-18 | ||
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Abstract Views: 630 | PDF Views: 0 | |
| A Study on Green Buying Behaviour Towards FMCG:An Application of Bayesian Probabilistic Network | ||
| Dipa Mitra | ||
| Vol 6, No 3 (2017), Pagination: 19-25 | ||
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Abstract Views: 508 | PDF Views: 0 | |
| Online Shopping Habits Among B-School Students and Teachers:A Study of Belagavi City | ||
| Arif H. Shaikh, Prasad V. Daddikar | ||
| Vol 6, No 3 (2017), Pagination: 26-36 | ||
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Abstract Views: 582 | PDF Views: 0 | |
| Marketing Management in Micro and Small Enterprises:A Study in Warangal District | ||
| Sadiqua Tabassum | ||
| Vol 6, No 3 (2017), Pagination: 37-43 | ||
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Abstract Views: 570 | PDF Views: 0 | |