Vol 9 (2015)

Table of Contents

Vol 9 (2015)

Research Papers

A Study on the Moral Judgment of Pre-Adolescent Students
M. Suvarna Saritha
 Vol 9 (2015), Pagination: 1-5
ABSTRACT |  PDF Abstract Views: 548  |  PDF Views: 266
Advancements in Capital Budgeting Evaluation Practices: A Conceptual Analysis
Tatikonda Neelakantam
 Vol 9 (2015), Pagination: 6-14
ABSTRACT |  PDF Abstract Views: 543  |  PDF Views: 170
Assessment of Advertising Effectiveness: A Scale Validation Exercise
Ruchika Sachdeva
 Vol 9 (2015), Pagination: 15-25
ABSTRACT |  PDF Abstract Views: 625  |  PDF Views: 191
Enhancing the Competitiveness of Textile Industry in an Emerging Economy : the Role of MSME
Shailja Dixit
 Vol 9 (2015), Pagination: 26-39
ABSTRACT |  PDF Abstract Views: 453  |  PDF Views: 258
Organizing On-Campus International Conference for Institutional Branding: A Review
Subhasis Sen
 Vol 9 (2015), Pagination: 40-44
ABSTRACT |  PDF Abstract Views: 398  |  PDF Views: 165
Online Retail in India – A Disruptive Force
V. V. Ravi Kumar
 Vol 9 (2015), Pagination: 45-48
ABSTRACT |  PDF Abstract Views: 379  |  PDF Views: 165
A Z-Score Analysis on Working Capital Management Of The Selected Listed Cement Indian Companies
Jigna Chandrakant Trivedi
 Vol 9 (2015), Pagination: 49-58
ABSTRACT |  PDF Abstract Views: 420  |  PDF Views: 164
Gender Stereotyping in Advertising and its Consequences & Effects on its Audience
Preetha Menon, Shreya Punkambekar, Sadhika Bhatia
 Vol 9 (2015), Pagination: 59-64
ABSTRACT |  PDF Abstract Views: 438  |  PDF Views: 220
Analysing Effects of Information overload on Decision Quality in an Online Environment
Shubham Goswami
 Vol 9 (2015), Pagination: 65-69
ABSTRACT |  PDF Abstract Views: 406  |  PDF Views: 190
Initial Performance of IPOs in India: Evidence from 2010-2014
Sweety Nishant Shah, Disha Harshadbhai Mehta
 Vol 9 (2015), Pagination: 77-86
ABSTRACT |  PDF Abstract Views: 488  |  PDF Views: 202
Motivation and Job Satisfaction: A Study of Pharmacists in Private Hospitals
D. Rajan
 Vol 9 (2015), Pagination: 87-100
ABSTRACT |  PDF Abstract Views: 577  |  PDF Views: 201