| Issue | Title | |
| Vol 46, No 6 (2016) | A Study of Determinants of Brand Loyalty in Cosmetics for Women Consumers of Pune City Using Path Analysis via Regression | Abstract |
| Mukta Srivastava | ||
| Vol 41, No 4 (2011) | A Study of Emerging Trends & Challenges in Paints & Coatings Industry in India | Abstract |
| Devang Desai | ||
| Vol 40, No 2 (2010) | A Study of Emerging Trends and Challenges in Air-Conditioning Industry in India | Abstract |
| Kedar Shukla, Amol Raut | ||
| Vol 49, No 7 (2019) | A Study of Factors Affecting Consumer Behaviour Towards Electronic Durable Goods | Abstract |
| Rakesh Kumar, S. K. Kaushal | ||
| Vol 47, No 7 (2017) | A Study of Factors Affecting Consumer Behavioural Intentions Towards Adoption of Gamification | Abstract |
| Rajni Gupta, Kavita Mathad | ||
| Vol 38, No 2 (2008) | A Study of Liked/Disliked Television Commercials in India | Abstract |
| Kim Shyan Fam, David S. Waller | ||
| Vol 48, No 10 (2018) | A Study of Millennials's Preferences for Social Media Advertising in Delhi NCR | Abstract |
| Taanika Arora, Bhawna Agarwal, Arvind Kumar | ||
| Vol 38, No 4 (2008) | A Study of Mobile Phone Usage Among The Post Graduate Students | Abstract |
| Mayank Vinodbhai Bhatt | ||
| Vol 35, No 12 (2005) | A Study of Passenger Amenities in Indian Railways with Reference to Vijayawada Division | Abstract |
| V. Vijay Durga Prasad | ||
| Vol 40, No 9 (2010) | A Study of Physician Behaviour and Preference towards Marketing Services Offered by Pharmaceutical Industry to Influence Physician's Perception Behaviour | Abstract |
| Shubhendra S. Parihar | ||
| Vol 35, No 5 (2005) | A Study of Preferences of Consumer Packs for Toffees/candies | Abstract |
| G. Harnath, S. E. V. Subrahmanyam | ||
| Vol 40, No 8 (2010) | A Study of Problems and Prospects of Sericulture in Shivamogga District, Karnataka | Abstract |
| K. S. Sarala, K. N. Aravinda | ||
| Vol 41, No 9 (2011) | A Study of Service Quality and Customer Satisfaction across Various Service Providers in the Telecom Sector | Abstract |
| Sandhya Joshi | ||
| Vol 37, No 5 (2007) | A Study of the Insurance Perspective in Uthamapalayam Taluk | Abstract |
| S. Hasanbanu, P. S. Nagajothi | ||
| Vol 41, No 12 (2011) | A Study of the Marketing Problems of Mango Growers (Using Factor Analysis) in Madurai District, Tamil Nadu | Abstract |
| P. Anandaraj, V. Chinniah | ||
| Vol 40, No 10 (2010) | A Study of the Ornamental Fish Breeders in India for Analysing the Constraints in Enhancing Production | Abstract |
| Mini Sekharan, Soumya Subhra De | ||
| Vol 40, No 7 (2010) | A Study of the Relationship between Consumer Credit and Lifestyle Demographics of Consumers of Bangladesh | Abstract |
| Ataur Rahman | ||
| Vol 42, No 6 (2012) | A Study of the Role & effectiveness of Celebrities in Advertisements | Abstract |
| Virendra Chavda | ||
| Vol 46, No 2 (2016) | A Study of Trends in B2C Online Buying in India | Abstract |
| Deepal Joshi, Sarla Achuthan | ||
| Vol 37, No 6 (2007) | A Study of Tubeless Tyres with Special Reference to Passenger Car Radial Tyres | Abstract |
| Renu Verma | ||
| Vol 52, No 5 (2022) | A Study on Adoption of E-Health Services : Developing an Integrated Framework in a Multinational Context | Abstract |
| Ganesh Dash, Syed Akmal, Debarun Chakraborty | ||
| Vol 53, No 5 (2023) | A Study on Adoption of Mobile Learning Apps (MLA) : Development of an Integrated Framework in a Multinational Context | Abstract |
| Ganesh Dash, Syed Akmal, Debarun Chakraborty | ||
| Vol 39, No 6 (2009) | A Study on Agribusiness Management in Karnataka:A Case Analysis of Dry Chilies and its Products | Abstract |
| Shivashankar K., Basavaraj Banakar | ||
| Vol 41, No 2 (2011) | A Study on Banking Service Quality in Nagapattinam District, Tamil Nadu | Abstract |
| A. Ananth, A. Arulraj | ||
| Vol 36, No 1 (2006) | A Study on Brand Consciousness Among Children and its Effect on Family Buying Behaviour in Bangalore City | Abstract |
| Nithila Vincent | ||
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